This week, we talk with Dalel Snider from Los Angeles Floral Couture & Glendora Florist as she talks about how she creates all of her amazing designs and tips on how to hire a floral designer!
As a florist, Dalel is unique in the way she approaches design. She didn’t just want your run-of-the-mill florals, she “wanted a flower shop that wasn’t a flower shop…I love Louis Vuitton and wanted that same luxury experience and products for my customers.”
In order to keep her designs fresh, she often incorporates out-of-the box additions, such as cabbage, kale, and other fauna to add texture and individuality. “It’s art more than flower arranging,” says Snider.